February 7, 2010, Shocker Toys will be shocking the 2010 American International Toy Fair with new concepts and products that are sure to please!

Ridgewood, NJ. – February 7th, 2010 – Shocker Toys LLP will celebrate its tenth anniversary by exhibiting at the American International Toy Fair in New York City at the Jacob Javits Convention Center, booth #4924. Shocker Toys can be found in the new Action Figure aisle in the lower level of the Jacob Javits and will feature fun, interactive products, samples and a great sales team.

“This year, Shocker Toys looks to grow and add to our experience across a diverse range of products,” said Geoff Beckett, CEO. “We are finishing great new toy lines and making fun, new concepts also. Our newly designed Indie Spotlight line will please all comic and action figure fans and our new 5” marshmallow themed designer line will expand into new markets including lines for girls as well.”

The company will showcase a number of new toys that offer new styles of playability and creativity, a re-growing trend within the industry. Products combined with paint, new designs and comics will enhance the overall play experience. These products include Indie Spotlight, a comic book universe action figure line as well as Mallows the designer line featuring articulation, big licenses and a fun factor like no other.

On Display At Toy Fair:

Indie Spotlight
Indie Spotlight Comic Book Heroes, which was released in 2009 and hit mass retail in 2010, is an ever-growing comic book universe action figure series from Shocker Toys. Presenting independent comic book characters in hyper-posable 6” scale for collectors to fit in with their other favorite lines, the line features collector friendly packaging and accessories.

Series 1 features: Jim Valentino’s ShadowHawk and ShadowHawk black costume variant, Rob Schrab’s ‘SCUD, The Disposable Assassin’ and variant ‘SOL’, Terry Moore’s Katchoo of “Strangers in Paradise”, David Mack’s Kabuki, and MTV’s The Maxx (an 8 inch mega figure). Each figure in Series 1 or, “The Maxx Series” also includes an Isz, a small monster from the Maxx’s world, with each figure. As an added bonus. upon collecting all of Series 1 and mailing in the UPC’s the customer can get a FREE mail away figure (Mr. Gone) from the Maxx’s comic world.

Series 2 features: Dick Tracy and Dick Tracy with Tommy gun and overcoat, King Zombie (from “Deadworld”) and a King Zombie variant, Jack Staff, Ignacia (from “Wildguard”) and The Tick. Each figure in Series 2 or, “The Tick Series” also includes an accessory from the Tick’s world. As an added bonus the Series 2 free mail away figure will be Arthur from the Tick’s comic world.

Series 3 features: (The Phantom, Zorro, Grendel, Fist of Justice and Nira-X)

Indie Spotlight Golden Age Series 1 features: (Dan Garret’s Blue Beetle, The Arrow, Black Terror, Daredevil and The Heap)

Indie Spotlight Two Packs: Two Packs Series 1 (Captain Action and Zen), Two Packs Series 2 (Lazerman and Classic Madman)

Mallows
Mallows are a new 5” marshmallow themed designer figure, featuring up to 10 points of articulation and up to 7 interchangeable parts. They will be sold in licenses such as Madballs, My Pet Monster, Sushi Pack, Dragon Ball Z, One Piece, Fullmetal Alchemist:Brotherhood, Soul Eater, Johnny Test, Monster in my Pocket and more. They will also be a girls only line called Go-Girlz and a featured artist designer series plus blank color bodies for customers to create their own characters.

About Shocker Toys, LLP.
New Jersey based Shocker Toys, LLP’s current roster includes Indie Spotlight 6″ scale independent comic book action figures, Who Wants to be a Superhero figures and 5″ Mallows.

For more product and licensing information visit the Company’s website: http://www.shockertoys.com

1- Indie Spotlight now has a spot in the database of one of the most legendary comic book toy websites out there. Of course I am talking about www.ComicFigs.Net (Formerly known as Marvel Legends.net) Be sure to drop by and check out their Indie Spotlight section.

http://comicfigs.net/Line/IS.htm

Currently they have a picture of the entire wave of Indie Spotlight wave 1. I’m hoping that they will have the time eventually to feature each of the individual figures with their own photos, like most of the other figures on their site. But this is a nice start for Indie Spotlight on that website. I’m really excited to see Indie Spotlight as an addition to their site.

2- The next big piece of news is that we have some nice photos of Indie Spotlight wave 2. Check em out-

Also included in Indie Spotlight wave 2 will be King Zombie Variant and mail away Arthur from The Tick. Each figure will include an accessory to add to The Tick.

To be honest this is a site made for fans by fans and we dont even know all the answers soooo.

Please leave all your questions in the form of a commment to this post I will do all I can to get OFFICIAL information from the source.

leave any questions short but leave as many as you like so we can get a clear answer to them all. So this time next week we can have a good list of questions for shocker toys.

Hi Geoff. First off, all the fans over here at ISN would like to congratulate you and Shocker Toys on the launch of your much anticipated toy line Indie Spotlight wave 1. As you know, all of us fans over at Indie Spotlight News are really excited about these figures.

Fans all over the place are starting to receive their orders of IS1. Pictures of fans enjoying their figures are starting to pop up on the net. Can you tell us how it feels as a toy maker, to have the first wave of Indie Spotlight figures out there in the hands of the fans?

IS1 has had quite a bit of hype on various websites. A lot of fans have been eagerly awaiting the release date for a while now. It’s apparent that some people just can’t handle the wait any longer. But now the wait is over. Everyone knows that there were some delays on this line for reasons completely out of your control. But some delays were initiated by Shocker Toys, in order to get the finished figures just right. Now that the figures are in fact released, can you tell us a little bit about why it was so important to push back their release in order to get the figures just the way that you wanted them?

Most of us fans know that the wait was well worth it. Judging by the finished product these are not only great looking Toys, but they’re also amazing representations of their comic book counterparts. They look like they’ve leapt right off the pages of the comic book and right into their packages.

Lets speak about “The Trolls” for a quick moment. There’s a handful of people out there who doubted Shocker Toys and the Indie Spotlight toy line. Some of them have even gone out of their way numerous times to try and slow down this line from getting released. They’ve said a lot of negative things in the past, a lot of which are flat out lies. But in the end it is Shocker Toys and Indie Spotlight who have prevailed. Even through all the garbage that they threw your way, you guys still got the figures made. You never let it slow you down, and you released Indie Spotlight as planned.

You’ve always said that you’re a fan of toys, who is just trying to make good toys for others to enjoy. Through all of their negative comments you have simply stated, “We’ll let the toys speak for themselves.” Well now the toys are speaking for themselves. Now that the toys are completed and they’re being shipped out to all of the fans who admire them so much, is there anything that you’d like to say to the non-believers out there?

 Not only are the toys speaking for themselves, but the sales seem to be speaking highly for the success of this line as well. At the Shocker Toys store front, the pre-orders for the complete set of all 7 figures have already Sold Out. As well as the individual purchases for Scud, Maxx, and Kabuki. Did the pre-orders for IS1 live up to your expectations?

Scud the Disposable Assassin appears to be quite a hit with the fans. The same could be said for Maxx and Kabuki as well. For all those people who have missed out on round 1 for these figures, is there still hope to obtain a Scud, Maxx or Kabuki action figure in the near future?

Indie Spotlight wave 1 appears to be doing well. And we are already looking forward to wave 2… and wave 3 to be honest. After walking the bumpy road of IS1 I’m sure that you guys have learned some things along the way. Fans are hoping that IS2 and IS3 will be a smoother ride for you guys. Now you’ve worked out the kinks in the process of creating these highly articulated figures, and you’ve resolved all of the distribution issues. What can you tell the fans about the production of IS2 and IS3 that will ensure a quick and speedy release for these upcoming waves?

In order to give fans a rough idea about where you’re at with the creation process of IS2, could you give us a run down about what’s currently going on behind the scenes for Indie Spotlight wave 2?

Summer is quickly approaching. And for comic/toy fans everywhere, we know what that means… San Diego Comic Con! You mentioned a moment ago that there will be a Dick Tracy SDCC Exclusive figure for 2009. And if memory serves, I believe that you guys were also talking about doing a Black & White version of your upcoming Dick Tracy figure as which won’t be limited to SDCC. Is all of this true? Will there be an Indie Spotlight SDCC Exclusive as well as another Dick Tracy exclusive?

Will Shocker Toys be making the SDCC Exclusive available on their website for those fans who are unable to attend the show?

Real quick Geoff, is there anything else that you’d like to mention about the future of the Indie Spotlight toy line that hasn’t already been mentioned for waves 1, 2, or 3? Any new licenses that have been acquired? Any new characters that you’re excited about getting to make? Or perhaps some multi-packs that may be in store for Indie Spotlight?

Well folks, there you have it. Indie Sptolight wave 1 has launched, and they came out with guns blazing. Counting pre-orders and the first few weeks of sales there has been 3 figures that have already Sold Out. Orders for the 2nd shipment of wave 1 have been increased to meet the demand of this popular toy line. There’s some new exclusives to look forward to at the end of the summer. Wave 2 is just a short while away. And there’s plenty of more Indie Spotlight to come. By the sounds of that last response we may be looking at even more than just “Indie” figures in the future of Shocker Toys.

Indie Spotlight News would like to thank Geoff Beckett and Shocker Toys for taking the time out of their busy schedule to answer a few questions for the fans. Good Luck with Indie Spotlight. And we’ll see you soon at San Diego Comic Con 2009.

http://www.shockertoys.com
http://www.shockertoys.com/forum

SCUD was sold out at BBTS before they even got released as we reported weeks ago. The next to go is most likely to be Shadow Hawk as Shocker Toys has said the numbers ar every low.

Shadow Hawk is reviewed here at Buster of chops if you would like to get a closer look at the figure. The figure was also reportedly going to be used as a frame for the Mr Gone mail away figure.

For those of us that didn’t get the complete set in wave one the second wave will be a welcome treat but with Indie spotlight series 2 getting closer it would be hard to say yet if series one will get a re release.

Shadow Hawk V Review

Read the review of Kabuki on the followign link
Shocker toys kabuki review

I think this would be a good place to start an online petition to get the attention of Rob and Shocker toys to work together one something for the future.